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Marketing and Operations

Unit Number 5Q5Z0044


Monday, 24 March 2014

Social Responsibility Tutorial:

Watch the video Business Nightmares: Disastrous Decisions.


In your groups, discuss the following questions:
1.  What went wrong?
2.  Why did it go wrong?
3.  Were Cadbury’s Socially Irresponsible?
4.  What could they have done to predict this disaster?
5.  What should they do to put it right?

Research Tutorial:

Watch Business Nightmares: Doomed Designs


In your groups, discuss the following questions:
1.  What went wrong?
2.  Why did it go wrong?
3.  What sort of research could Persil have undertaken to prevent this disaster?
4.  What should they do to put it right?

Planning Tutorial:

Watch the video Business Nightmares: Disastrous Decisions.


In your groups, discuss the following questions:
1.  What went wrong?
2.  Why did it go wrong?
3.  What sort of planning could Mini have undertaken to prevent this disaster?
4.  What should they do to put it right?